The most daring street style meets faith. No, this time it does not happen on the road to Damascus, but on the web portal StockX, where the special sneakers of Jesus developed by the brand Mschf – the Jesus Shoes, to be precise – quickly sold out in a few minutes. The shoes in question, a “made in Brooklyn” reinterpretation of the classic Nike Air Max 97, presented themselves to the internet audience with a series of characteristics between absolute religiousness and a notorious blasphemy. Leaning vaguely towards the latter. The images showed a sole decorated with the papal coat of arms, a cross set between the laces, and an upper with a quote from Matthew 14:25, the Gospel verse telling of Jesus walking on water. But that’s not all: the air cushions were even filled with 60 centiliters of holy water, coming directly from the River Jordan in Israel.

Moral: these crazy sneakers even made their way into the hands, I mean, onto the feet of the American rapper Asap Rocky; and quickly became viral worldwide, Italy included, as highlighted by the experts of the fashion search engine Lyst. “Our intention was to reflect on the increasingly absurd collaborations that in recent times have involved various companies and sneaker brands,” – the executives of the design brand Mschf declared to the New York Post. – “That’s why we thought of one of the most influential figures in all of history.” Jesus Christ, precisely. “We then asked ourselves: what would a sneaker created in collaboration with Jesus himself be like?”. The answer, in all its commercial sanctity, sold out in a few minutes. Despite the not exactly modest price of 3 thousand dollars per pair.