The new NMD by adidas also becomes clothing
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by Angelo Ruggeri
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Big news from adidas Originals. The iconic NMD_R2 silhouette is offered in two new versions featuring an eye-catching color palette. The new NMD_R2 features a circular knit fabric upper, ensuring elasticity and breathability, and is embellished with the White Noise pattern. This contrasts with a nubuck panel on the back and the unmistakable NMD leather detail on the heel. The tone-on-tone laces, suede insole, Boost technology, accompanied by the asymmetric Eva insert on the central part, give it the final stylish touch. The new sneakers will be available starting from July 13 at the Originals flagship store in Milan on Via A. Toqueville 11, on adidas.com/NMD and in other selected stores.
The futuristic NMD_CS2 model, unique for its snug fit and minimal structure, is enriched with two new color variants, one for men and one for women. The men’s model offers a tonal black color selection and is worked with the original Shadow knit technique to create a shifting effect on the Primeknit fabric. The look is completed by a classic Boost midsole in Eva.
But that’s not all. The brand has chosen to draw inspiration from the cutting-edge philosophy of NMD sneakers, also developing an apparel collection, innovative and revolutionary. The distinctive features of each garment are modern fabrics, the originality of the designs, and lateral approaches in the design, giving rise to streetwear silhouettes that are both high-performing and elaborate. The line offers a selection of T-shirts paired with tights, shorts, and outerwear including the reversible jacket, windbreaker, and Primaloft vest. The flagship model, a synthesis of the brand’s functional philosophy, is the Backpack Parka, a waterproof fishtail parka that can be folded into a backpack when not being worn.
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