The Pump turns 26, with a history that starting from basketball has embraced tennis, aerobics, running, establishing itself as a cult twice: at the beginning and again in the ’90s with InstaPump Fury, a sneaker that offered perfect foot support thanks to custom technology applied to the upper.
And within this tradition, ZPump Fusion takes a new step in custom fit. “When the air chamber is not activated,
ZPump Fusion appears ‘destructured'” explains Paul Litchfield, Head of Advanced Concepts at Reebok and inventor of the original The Pump technology. “Wearing it and activating The Pump technology, it fully adapts to the unique shape of the wearer’s foot.”

Technology and… simplicity. Because, unlike traditional sneakers, often composed of over 40 components, Reebok ZPump Fusion consists of three elements, the result of the elimination of rigid parts that usually restrict foot movement.

The new model is available from March 10, 2015. We tried it in advance. Check back tomorrow for the review!