The footwear brand Scarosso has chosen Pietro Boselli and his new brand Petra for a collaborative project aimed at creating the perfect sneakers that excel in both sports performance and style. From this mission, versatile sporty shoes with refined aesthetics have emerged. Function and form, performance and design… Nothing is left to chance; everything has been carefully crafted to meet the demands of the most discerning individuals. The Petra x Scarosso sneaker capsule is the subject of an exceptional story: a day at Lake Garda, captured frame by frame through photographs that showcase the style and sophistication of these shoes.
To celebrate the launch of this latest addition to Petra’s collection, Pietro Boselli gathered with his friends Alessio Pozzi, Giacomo Cavalli, and Elia Cometti at Lake Garda (near their hometowns). These four gentlemen, who are internationally recognized models, found themselves near home after meeting on runways and photoshoots around the world. Photographer Ollie Ali followed them every step of the way. Starting from the south of Lake Garda in vintage cars, they journeyed through the scenic landscapes of the Western Gardesana, passing through historic towns like Salò and reaching Bolgiaco for a few hours of golf. In the afternoon, they continued with a boat trip between Gargnano and the cliffs of Tignale, concluding with a visit to Gardone Riviera, surrounded by neoclassical villas and medieval towers overlooking the lake. Also starring in this charming adventure are “them,” the Idris sneakers paired with a selection of sportswear and swimwear pieces from the new Petra collection, designed by Pietro Boselli and entirely made in Italy from recycled materials.
A shoe that combines Petra’s unique DNA with a modern interpretation of Scarosso’s classic style. The Scarosso and Petra sneakers are available in two color variations: Light Black and Grey, both hues suitable for any look and style due to their classic and elegant appeal. In terms of materials, the blend of styles and genres reaches its peak, integrating materials like nubuck and suede leather, hybridized with the athletic spirit of neoprene. The upper part of the shoe features a combination of lightweight breathable suede and nubuck stripes, creating a texture play that highlights the Petra logo. The nubuck also wraps around the foot to provide a sock-like feel, ensuring maximum comfort. Another guarantee of comfort and peak performance is the Vibram sole, consisting of three separate elastic components mounted on a Vibram Phylon SLE midsole.
The sneakers are available on the online stores of both brands. Below are the highly evocative images from the promotional campaign. A storytelling that makes the sneakers absolute protagonists. And, as ultra-glamorous as they are, seeing the images is believing.
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