Technical innovations from the Swoosh also focus on accessibility and inclusion for all categories of athletes.
Nike FlyEase is a line of sneakers designed to allow anyone to easily and quickly wear their sneakers without using their hands. This type of design is not new in Beaverton, but this new addition extends this capability and benefits in an even simpler way.
The Nike GO FlyEase is built on a structure divided in two, allowing for stable positioning both when the sneaker is fully open and when it is laced and closed around the foot. Other elements include the Kickstand Heel, which mimics the classic way we all take off our shoes when we don’t feel like unlacing them, a “Diving Board” that creates a unique insole, and a tension band that keeps the shoe in the optimal position at all times.
We continue to push beyond our limits to allow athletes to improve; at the same time, though, we must ensure that all athletes can wear our product. – Richard Ramsay, FlyEase Innovator
