How to buy the new Jordan x PSNY in Milan

How to buy the new Jordan x PSNY in Milan
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by Angelo Ruggeri

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Accessing the e-commerce won’t be enough. Nor will queuing up early in the morning outside the store. To get your hands on a very limited edition pair of sneakers from Jordan x PSNY on June 28, much more will be required.

Jordan Brand and the streetwear brand Public School New York introduce the new Jordan X PSNY Air Jordan XII shoes. They will be available in Milan, New York City, and Paris, each city having a unique colorway. The Big Apple will have the Wheat color, Paris the Bordeaux, and Milan the Olive hue.

For the first time, on June 28, it will be possible to pre-order from a “secret location” in the Lombard capital. Only there will the exclusive Wi-Fi network be available for access to the purchase page. To receive all information about the location and details, simply register at gonike.me/JordanPSNY. Let the treasure hunt begin!