Adidas unveils laceless football shoes
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by Angelo Ruggeri
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They will be easier to put on and will provide more comfort and performance to the athlete. Adidas Football presents a preview of the future of football shoes, the laceless footwear, with the introduction of Laceless technology: an innovation that will once again revolutionize the world’s most famous sport. Drawing inspiration from the creators who express themselves on fields around the world, for this occasion the footballers Mesut Özil, Ivan Rakitić and Oscar dos Santos Emboaba Junior, Laceless is the latest in a series of pioneering innovations from the German sportswear brand, which will hit the market in 2016.